Casio Joining the Metaverse
Casio is launching VIRTUAL G-SHOCK, an interactive community that blends the iconic watch brand with NFTs and the metaverse.
The Deets
- Initial Offering: 15,000 limited-edition G-SHOCK CREATOR PASS NFTs to be distributed for free on the Polygon blockchain
- Platform: Community launches on Discord
- Engagement: Pass holders can participate in co-creative projects and events
- Upcoming: Inaugural G-SHOCK CREATOR PASS Color Design Contest and more in the pipeline
The Bulk
Casio is revolutionizing its iconic G-SHOCK watch line by fusing it with emerging digital technologies like NFTs and the metaverse. The company announced the VIRTUAL G-SHOCK project, aimed at fostering an interactive community around the globally popular watch brand.
Set to launch on Discord, the community aims to bring watch enthusiasts, tech geeks, and G-SHOCK lovers together under one digital roof. The starting point is the distribution of 15,000 free G-SHOCK CREATOR PASS NFTs via the Polygon blockchain. These passes are not just digital keepsakes; they're tickets to an array of co-creative projects and events.
One of the initial activities is the G-SHOCK CREATOR PASS Color Design Contest. Community members can submit and vote on designs for the actual Creator Pass, making this a genuinely collaborative initiative. Casio is hinting at more interactive projects and virtual experiences to come, aiming to broaden the G-SHOCK user base further.
🎤 Founder Feedback
To broaden the user base even further, Casio is using such fast-growing digital technologies as NFTs and the metaverse for its virtual community, opening the door to co-creative projects and other all-new experiences.Casio
🔜 What's Next?
Mark your calendars for September 23, 2023, when the initial G-SHOCK CREATOR PASS NFTs drop.
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