POCLab, Walmart Launch Cultureverse to Celebrate Hip-Hop
POCLab, in collaboration with Walmart, celebrates Hip-Hop's 50th anniversary with the launch of The Cultureverse, showcasing more than 25 creators and artists in the metaverse, according to a press release shared with Lucky Trader.
The Deets
- Virtual Exploration: Hosted on Spatial, The Cultureverse presents a digital journey through Hip-Hop's legacy.
- Black and Brown Voices: The initiative uniquely features Black and Brown artists, capturing the essence of Hip-Hop in music, fashion, and culture.
- Interactivity: Users can engage via avatars, listening to artists' narratives and viewing curated digital art.
- Walmart Collaboration: Building on Walmart’s Black & Unlimited platform, it aims to elevate historically underrepresented narratives in the metaverse.
The Bulk
Marking Hip-Hop's 50th anniversary, POCLab has joined forces with Walmart to bring The Cultureverse to life—a virtual experience that captures the dynamic universe of Hip-Hop. Hosted on the Spatial platform, The Cultureverse invites users to engage with more than 25 Black and Brown creators, allowing them to immerse in the vibrant history and legacy of this art form.
The Cultureverse signifies a momentous occasion where these creators and artists are participating in the metaverse collectively, shining a spotlight on their stories and contributions. The experience is more than just visual; users will navigate a virtual gallery with their avatars, tune into compelling narratives from artists, and bask in digital artwork that encapsulates the spirit of Hip-Hop.
The Cultureverse builds on Walmart’s Black & Unlimited platform, with the ambition to spotlight those narratives that have been historically overlooked in the digital realm.
🎬 Take Action
Users can join the opened exhibits in The Cultureverse here.
🔜 What's Next?
Two new exhibits, "Rock the Bells" and "Jet Walls" will open on Sept. 26
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