Adidas Originals Step-Tember Challenge Starts Tomorrow
Adidas Originals is kicking off September with a month-long steps challenge in collaboration with Aglet, a virtual sneaker mobile application.
Participants must wear their digital NMD S1 sneakers via the Aglet app this September to count their steps. The top performers (those that earn the most Aglet) will win a selection of prizes.
Aglet app users will also have to repair their digital sneakers, use Sneaker Shine and Soda powerups, and visit Treasure Stashes for bonus points and rewards.
The competition starts tomorrow, Sep. 2, at 8 p.m. ET and ends on Sep. 30 at the same time.
There will be weekly and overall competitions, which means participants do not necessarily have to be a top performer all month to win a prize. There will also be country-specific competitions.
Aglet is actively investigating all forms of leaderboard manipulation and cheating. Gameplay and movement patterns will be tracked and vetted.
The overall physical prizes include (digital prizes vary by finishing position within these tiers):
- Top 10 Winners
- Two upcoming NMD S1s (one pair each)
- Next two Aglet One IRL releases (one pair each)
- Exclusive, guided tour of the adidas digital Archive
- Top 50 Winners
- One upcoming Aglet One (next release)
- Random draw entry for one upcoming adidas Original NMD S1 (five will be chosen)
- Random draw entry for exclusive, guided tour of the adidas digital Archive (two will be chosen)
The weekly physical prizes include (digital prizes vary by finishing position within these tiers):
- Top 100 Winners
- Random draw entry for one upcoming adidas Original NMD S1 (one will be chosen each week)
- Random draw entry for exclusive, guided tour of the adidas digital Archive (two will be chosen each week)
- Top 1,000 Winners
- Random draw entry for one upcoming Aglet One IRL (three will be chosen each week)
The country competition prizes include:
- Top 1 in Country
- Limited World Map Steptember in-game sneaker with "1st" hangtag
- World Map Steptember Jacket with "1st in Country 2022" badge
- Top 25 in Country
- Limited World Map Steptember in-game sneaker with "Top 25 2022" hangtag
- World Map Steptember Jacket with "Top 25 in Country 2022" badge
For more information about the competition, rules, prizes, and more, see Aglet's blog post here.
