Snoop Dogg Partners with Vital Toys on BAYC Figurine
Snoop Dogg has partnered with toy company Vital Toys to offer a 13-inch collectible figurine of Snoop's Bored Ape #6723, a.k.a "Dr. Bombay."
❗Why It Matters
Snoop has been one of the most prominent members of the Bored Ape Yacht Club since joining in December of 2021. This is not Snoop's first attempt to monetize Dr. Bombay. Last June, it was announced that he was joining "Food Fighters," an NFT-inspired restaurant group, to create a dessert eatery called Dr. Bombay's Sweet Exploration.
🔍 Need to Know
- The figurine will cost $249 during the primary sale, and it is currently available for $225 during presale.
- Snoop's partnership with Vital Toys dates back 20 years. The partners have worked on a variety of items including action figures and vinyl collectibles.
🎤 Founder Feedback
"At Vital Toys, we aim to elevate creativity, connection, and community through physical and digital collectibles. Our latest partnership with Snoop is the next chapter in our storied history and I'm stoked to be collaborating with him again."
-Sidney Richlin, Vital Toys CEO
🕳️ Go Deeper