First Exclusive Item Available for Louis Vuitton VIA Trunk Holders

First Exclusive Item Available for Louis Vuitton VIA Trunk Holders

Louis Vuitton released its first collectible exclusively for VIA Treasure Trunk owners, a revamp of the iconic Speedy 40 bag designed by Pharrell Williams. 

The Deets

  • Available Now: Digital collectible limited edition release.
  • Exclusive: Only for VIA Treasure Trunk holders.
  • Physical Claim: Available in January 2024.
  • Transferable: The digital collectible can be transferred between owners.

The Bulk

Louis Vuitton, one of the world's leading luxury fashion brands, released its first exclusive digital collectible for VIA Trunk owners. 

The collectible is a digital reimagining of Louis Vuitton's iconic Speedy 40 bag. The special edition, titled "Speedy 40 VIA Pharrell Williams," showcases the Maison's rich history of craftsmanship since its inception in 1930.

Owners of this limited edition digital collectible will have the opportunity to claim a physical twin version in January 2024. Physical items can only be redeemed during this claim window, and not during any other period in the future. 

Unlike the VIA Treasure Trunks, this digital collectible is transferable and it can be traded between owners, providing them an extra layer of utility and flexibility.

📊 By the Numbers

Since its release yesterday, 21 Speedy 40 VIA Pharrell Williams Trunks have been claimed. Only one is currently listed for a floor price of 15 ETH. There has been no secondary trading activity. 

🎤 Founder Feedback

🔜 What's Next?

A claim period for the physical companion is expected to open in January 2024. 

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