The Latest in NFT News | Web3, Art, Gaming, Metaverse, Collectibles and More

Story Protocol Shares More About Programmable IP Future
Logan Hitchcock

Story Protocol is introducing programmable IP for global creativity and liquidity, aiming to usher in an onchain renaissance era. 

The Deets

  • Programmable IP Overcomes Traditional Barriers: Story Protocol's innovation allows IPs to be remixed and monetized with onchain rules.
  • From Static to Dynamic: Transforms static IPs into dynamic networks, encouraging extensive creativity and collaboration.
  • Ease of Access and Legibility: A universal ledger and programmable licenses simplify usage and understanding of IPs.
  • Incubating Future Marvels: Streamlining IP licensing and growth, enabling anyone to leverage famous IPs with ease.

The Bulk

The digital age has brought about an unprecedented explosion of creativity, thanks in part to generative AI tools. Yet, the potential for a golden era of creation is hindered by outdated IP laws, says Story Protocol. 

Story Protocol aims to usher in the "Onchain Renaissance" by making intellectual property programmable and bringing IP law onchain. 

By Programmable IP, Story Protocol means that creators can set onchain rules for how their work can be used, remixed, and monetized, effectively turning code into law. This not only simplifies the licensing process but also makes IP more accessible and understandable, removing the need for intermediaries and opaque, offchain agreements.

Moreover, Story Protocol aims to build a universal ledger for IP, bringing transparency and ease of access to IP rights and ownership. This promises to democratize creativity, allowing anyone from individual creators to large corporations to participate in a vibrant ecosystem of shared and remixed content.

🎤 Platform Prose

IP is still trapped in the Medieval age — siloed, opaque, and static. Story Protocol is building a programmable IP layer that will allow IPs to compose, remix, and monetize via onchain rules set by their creators. By turning code into law, we will catalyze the Onchain Renaissance.Story Protocol

💰 Money Talks

In Sept. 2023, Story Protocol announced a $54 million fundraising round, led by a16z. 

🎬 Take Action

Creators and builders interested in leveraging programmable IP should follow Story Protocol on social media and join their community for updates and opportunities to get involved.

For more web3 and NFT news, visit the Lucky Trader newsfeed.

Story Protocol Shares More About Programmable IP Future
Garga Retaking Yuga Labs CEO Role
Logan Hitchcock

Greg Solano, also known as CryptoGarga, is stepping back in as CEO of Yuga Labs with a promise of a cryptonative future and immediate action across its ecosystem.

The Deets

  • Garga "reinvigorated" to regain CEO role. 
  • BAYC LLC Formation: A new subsidiary to empower the Bored Ape Yacht Club with more autonomy.
  • Otherside Vision: Aiming to become web3's living room, with a commitment to enhanced community engagement.
  • Gaming Strategy: A dual approach focusing on fun and cryptonative mechanics for broader ecosystem growth.
  • Community Engagement: Plans to increase interaction and communication with the community.

The Bulk

CryptoGarga, co-founder of Yuga Labs, announced his return as CEO in a move that signals a strategic pivot towards a more cryptonative focus for the company.

Garga provided immediate next steps and action items for all of the major Yuga Labse ecosystem items, starting with its flagship, Bored Ape Yacht Club.

First and foremost, he announced the establishment of the BAYC LLC as a subsidiary to Yuga Labs. The LLC aims to grant the BAYC team the autonomy needed to foster creativity and rapid execution of its vision. This structural change is designed to leverage the BAYC's community-driven success to new heights.

In parallel, the Otherside project is depicted as the future "living room of web3," a space for community gathering and engagement across various web3 ecosystems. Solano's vision for Otherside involves a deeply interactive development process, with increased communication and community input at its core.

The gaming strategy outlined by Solano emphasizes a "barbell approach," balancing mass-market appeal with cryptonative mechanics. Initiatives like Dookey Dash are highlighted as examples of engaging gameplay that can attract a wide audience, while undisclosed projects promise to deepen the cryptonative aspect of Yuga's gaming ventures.

🎤 Founder Feedback

We want to unshackle the BAYC team at Yuga as much as possible to execute against its vision. More focus, more agility. So it can do the above, and create the space for the magic and crazy shit we used to get up to more often.CryptoGarga, CEO of Yuga Labs on BAYC

❗Why It Matters

After lots of negative sentiment following the PROOF acquisition last week, Yuga Labs regains good community favor pushing back to its roots and shedding a bit of the "corporate" cloud that has shrouded the company in the last few years.

🔜 What's Next?

With increased communication and a clear action plan, the future under CryptoGarga's leadership promises much more from Yuga Labs' portfolio. 

For more web3 and NFT news, visit the Lucky Trader newsfeed.

Garga Retaking Yuga Labs CEO Role
Arbitrum Foundation Partners with DPOP Studios for NEW HERE
Logan Hitchcock

The Arbitrum Foundation is partnering with DPOP Studios to unveil NEW HERE, a film that melds art, gaming, fashion, and music with blockchain and AI technologies.

The Deets

  • Partnership Launch: Collaboration for the film NEW HERE and its engaging pre-release content.
  • NEW HERE SHORTS: A series of 11 short films introducing the CryptoArt world.
  • GLIMPSES: Interactive open-edition art pieces linked to the SHORTS.
  • Community Engagement: Innovative experiences and rewards for audience participation.

The Bulk

The Arbitrum Foundation and DPOP Studios are setting a new precedent in the intersection of digital culture and media. NEW HERE aims to be more than film, but also an exploration of digital culture's impact through the lens of blockchain and AI.

This partnership introduces NEW HERE SHORTS and GLIMPSES to engage audiences before the film's official release.

NEW HERE SHORTS will serve as a bridge for those new to CryptoArt, offering immersive short films that highlight leading figures in the art scene. These films are set to create a unique, interactive experience for viewers, premiering throughout 2024.

GLIMPSES, on the other hand, are interactive art pieces that evolve with the audience's engagement with the SHORTS. These will be available for minting on Zora, emphasizing the blend of digital ownership with entertainment.

🎤 Founder Feedback

We're ready to push the boundaries of how we interact with story-driven media, engaging audiences in unprecedented ways.Dan Sickles, Founder of DPOP Studios

🎬 Take Action

Engage with the NEW HERE universe by participating in the GLIMPSES minting event at ETH Denver on March 1, 2024, and stay tuned for the NEW HERE SHORTS release throughout 2024.

For more web3 and NFT news, visit the Lucky Trader newsfeed.

Arbitrum Foundation Partners with DPOP Studios for NEW HERE
Morning Minute | A $40M Airdrop for NFT Creators
Tyler Warner

TylerD's Market Summary

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  • not depending on oracles
  • offering dynamic interest rates, and 
  • operating permissionlessly via its Automated Tranche Maker (ATM). 

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The team has been busy, partnering with Thruster to build on Blast, offering a triple-points farm in the process (earn points with MetaStreet, Thruster and Blast).

Over $10M has been deposited in the first few days as users start to stack points.

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🎁 Optimism Shares $40M with NFT Creators

It truly is airdrop SZN right now.

And many different groups are winning.

This time - it's NFT creators, founders and artists.

What Happened?

Yesterday, Optimism launched its Airdrop 4 "rewarding superchain creators."

The airdrop includes 10.3M $OP (worth ~$40M), which will be rewarded to 23,000 wallets.

The primary airdrop criteria:

  • NFT creators on the Superchain (OP, Base, Zora) or on ETH
  • Amount was based on gas spent on transfers of those NFTs (i.e. demand)
  • Bonuses applied to early creators, active and popular creators, and WLTA participants

Optimism has now airdropped 256M tokens worth nearly $1B to users across its 4 airdrops.

If you think you qualified, check here to claim your tokens.

Why It Matters

For various blockchains and L2s to success, they need creators.

There needs to be something to do on these chains. Products that people want.

Rewarding farmers has been a primary mechanism for many chains and protocols, but unfortunately, most farmers are value extractors. They trade time, energy and sometimes money for tokens - then sell and move on.

Founders and creators are value providers (of course there are bad apples and ruggers, a topic for another time).

Providing stickiness for them to continue creating on your chain/L2 makes sense.

Blast is doing similar with its developer incentives for its first airdrop.

Expect more of this to come. And congrats to those who received the airdrop!

💸 Airdrop SZN Across Chains

The driver of this next NFT cycle may very well be airdrops to targeted communities and holders.

Just from the past day (links in next section below):

  • Sappy Seals pump 40% to 1.7 ETH after rumors of a raise and more token airdrops coming
  • RSIC Booster holders on Bitcoin get airdropped Rune Mania NFTs, trading over $1,000
  • Wormhole's $W token trades at $1.60, should be allocated to Mad Lads, DeGods, y00ts and more
  • Arcade is running a token claim for various NFT communities across ETH, BTC and SOL for its $ARCD (claim today)

The argument for protocols and projects to airdrop to NFT communities is the built-in marketing arm and potential "diamand-handed" holders.

I'm not so sure on the latter, but the former definitely makes sense.

NFT holders love to brag about their gains on X, and sharing screenshots of airdrops received is a celebrated past time in this space.

It seems the meta going forward will be for traders to buy up NFT sets that are the most likely to get airdrops.

They are effectively staking ETH with NFT projects for potential yield.

Sadly for art NFT maxis, none of those high-profile collections have been targeted. Yet.

🚚 What else is happening in NFTs?

Here is the list of other notable headlines from the day in NFTs:

💰 Token, Airdrop & Points Tracker

Introducing a brand new section, highlighting any major token or airdrop news from the day.

🌎 Around Crypto and Web3

A few other Crypto and Web3 headlines that caught my eye:

🚀 NFT Total Volume (ETH)

  • Moonbirds (1,459 ETH, 2.09 ETH Floor)
  • BAYC (927 ETH, 21.9 ETH)
  • Pudgy Penguins (612 ETH, 20.27 ETH)
  • MAYC (534 ETH, 3.89 ETH)
  • Milady (346 ETH, 2.35 ETH)

📈 NFT Floor Price Increase (ETH)

  • Sappy Seals (48%, 1.7 ETH Floor)
  • Auntieverse (39%, 0.32 ETH)
  • Chimpers (21%, 0.58 ETH)
  • Imaginary Ones (15%, 1.37 ETH)
  • Meebits (13%, 1.38 ETH)

🗓 Upcoming NFT Mints and Reveals

Today is a busy day of drops spanning memes, art, pokemon cards, token claims and Ordinals.

See the full list and dive in for more details with Swizzy's daily mint monitor

  • Memes by 6529 (11:00 a.m. ET)
  • makio's "Faster Than Light" (11:30 a.m. ET)
  • Courtyard x Floor - Gotta Catch em all (12:00 p.m. ET)
  • $ARCD claim (1:00 p.m. ET)
  • Kjetil Golid x Verse - Monument (1:00 p.m. ET)
  • Frank (6:00 p.m. ET)

Enjoy this write-up and/or want to sponsor the Morning Minute? Follow along with me on Twitter @tyler_did_it or reach out via email

 Morning Minute | A $40M Airdrop for NFT Creators
Base Remains Committed to Decentralization via Superchain
Logan Hitchcock

Base, Coinbase's Ethereum L2, shared more on its commitment to decentralization, enhancing global economic freedom through the open-source OP Stack and collaboration with the Optimism Collective.

The Deets

  • Open Source Development: Base builds on the OP Stack in partnership with the Optimism Collective, aiming for a decentralized onchain ecosystem.
  • The Superchain Vision: Aiming for interoperability and scalability across Ethereum chains to support the next million developers and billion users.
  • Technical and Governance Innovations: Includes technical improvements for decentralization and a unique governance structure to avoid centralization.
  • Supporting Public Goods: A portion of Base sequencer revenue is dedicated to the Optimism Collective for ecosystem growth.

The Bulk

Base reaffirmed its commitment to achieving a decentralized, global, and open onchain economy. By leveraging the open-source OP Stack, developed in collaboration with the Optimism Collective, Base is laying the foundation for scalable Ethereum and the broader onchain ecosystem. This effort includes significant contributions to OP Stack's scalability and Layer 2 decentralization, moving from a centralized "Stage 0" to a fully decentralized "Stage 2" model.

The vision of the "Superchain" – a network of interoperable chains enhancing Ethereum's scalability – is central to Base's philosophy. By fostering a web of rollups and Layer 2 solutions, Base and Optimism aim to create a seamless user experience across chains, enabling developers and users to thrive in a decentralized future.

Base is not just about technological advancement; it's also about building a fair and open economic system. This includes a commitment to the Law of Chains, a set of standards ensuring neutrality and security across the Superchain. Governance structures like the 2-2 multisig for contract upgrades and a 1-2 challenger key structure for output proposal validity are innovative steps towards decentralization.

🎤 Platform Prose

Base is committed to furthering the Superchain vision of an open, global and onchain economy via decentralization. Through our joint efforts with the Optimism Collective, we aim to create a more resilient foundation for the OP Stack and the Superchain.Base

🔜 What's Next?

Base continues to work on technical improvements and governance models to fully realize its vision of a decentralized, interoperable, and scalable Superchain. The focus is on onboarding the next million developers and billion users.

For more web3 and NFT news, visit the Lucky Trader newsfeed.

Base Remains Committed to Decentralization via Superchain
9dcc Launches On-Chain Fashion Collection
Staff Writer

9dcc launched its first-ever on-chain luxury fashion collection, merging high fashion with digital innovation at NFT Paris and Paris Fashion Week 2024.

The Deets

  • Collection Highlights: More than 60 pieces blending luxury with digital flair, designed for the digital avant-garde.
  • Networked Products: NFC-chipped garments offer a seamless blend of physical and digital experiences.
  • Cultural Fusion: Inspired by Yakuza street style to gangster cinema, catering to disruptors and visionaries.
  • Exclusive Access: Attendees of NFT Paris and PFW have first dibs.

The Bulk

9dcc is presenting a full fashion collection on-chain. This collection stands out with more than 60 meticulously designed pieces, from NFC-chipped outerwear and denim to accessories and essentials, all reflecting a "Luxury Disruption" ethos.

These Networked Products aim to redefine the luxury fashion landscape but also deepen consumer connections to the digital world, offering verified authenticity and exclusive community benefits. 

🎤 Founder Feedback

The essence of future luxury lies in convenience. Our vision for fashion is to bridge connections with culture, unlock new opportunities, and foster deeper interactions with our surroundings.gmoney, CEO of 9dcc

9dcc Launches On-Chain Fashion Collection
Euroleague Teaming Up With Animoca Brands Subsidiary
Logan Hitchcock

Euroleague Basketball will enhance fan experiences in partnership with SPORTPASS, an Animoca Brands subsidiary, in hopes of driving next-gen engagement through gamification.

The Deets

  • Partnership Focus: Creating a Euroleague-themed gaming platform for Gen Z fans.
  • Growth Strategy: Amplifying Euroleague's gamification efforts, including games, rewards, and collectibles.
  • Record Engagement: 2023 saw a significant increase in fantasy game participation, with a 4.3 million fan community.
  • Expert Collaboration: SPORTPASS, backed by Animoca Brands, brings expertise in web3 and digital fan engagement.

The Bulk

Euroleague Basketball aims to step up its game in fan engagement by joining forces with SPORTPASS, a subsidiary of Animoca Brands. This strategic partnership aims to bring a new dimension to Euroleague's gamification strategy, targeting the Gen Z demographic with a unique blend of sports thrill and digital culture.

The collaboration will introduce a Euroleague-themed gaming platform, offering fans an array of digital experiences, including various game formats, rewards, and exclusive in-game collectibles. This move is part of Euroleague Basketball’s broader digital strategy, which has seen significant growth in recent seasons, especially in its fantasy games portfolio, which boasts a community of 4.3 million engaged fans.

SPORTPASS hopes to significantly boost Euroleague's digital ecosystem, providing young fans with new, innovative ways to connect with the league. 

🎤 Founder Feedback

Joining forces with SPORTPASS aligns perfectly with our vision to enhance fan engagement through digital innovation. We're excited about the possibilities this partnership opens up for Euroleague fans.Alex Ferrer Kristjansson, Euroleague Basketball

🔜 What's Next?

Euroleague and SPORTPASS are set to reveal more about their collaborative efforts in the coming months, promising a range of exciting digital experiences for fans worldwide.

For more web3 and NFT news, visit the Lucky Trader newsfeed.

Euroleague Teaming Up With Animoca Brands Subsidiary
Nftperp Launches v2 Alpha
Logan Hitchcock

Nftperp, an NFT perpetual protocol, announced the launch of its v2 Alpha for whitelisted users. 

The Deets

  • Fusion AMM: A unique blend of decentralized orderbook and AMM for superior trading efficiency.
  • Precision Oracle: An in-house system delivering accurate NFT valuations.
  • Robust Security: Enhanced insurance fund for unmatched trust and safety.
  • Alpha Incentives: A program rewarding community engagement and participation.

The Bulk

Following the success of more than $500 million in trading volume and 2,500 traders in v1, nftperp v2 Alpha is launching.

This version maintains the platform's commitment to scalability, security, and user-centric features but also introduces innovative elements like the Fusion AMM—integrating the best of decentralized limit order books with automated market makers for optimal trading experiences.

The in-house oracle system ensures precise NFT valuations, while a bolstered insurance fund aims to foster security and trust among users.

Moreover, v2 Alpha will host an Alpha Incentives Program to enhance community engagement.

📊 By the Numbers

In its first version, nftperp boasted more than $500 million in trading volume.

🎬 Take Action

Whitelisted users can dive into the future of NFT trading now by visiting If you're not yet whitelisted, use code LUCKYTRADER to gain access! 

For more web3 and NFT news, visit the Lucky Trader newsfeed.

Nftperp Launches v2 Alpha
Morning Minute | Yuga Acquires Moonbirds in Blockbuster Acquisition
Tyler Warner

TylerD's Market Summary

Today's Morning Minute is brought to you by nftperp, your gateway to the future of NFT derivatives trading!

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Traders, here's what awaits you with their shiny new v2 launch:

  • True perpetual futures: Say goodbye to limitations with indefinite long or short positions
  • Advanced order options: Market, limit, stop-loss, and take-profit orders available at your fingertips
  • Incentives: Both traders and liquidity providers will earn $vNFTP on the v2 platform (the more lucrative the earlier you are)

Additionally, with nftperp v2 every trade has a counterparty, and multiple audits have been conducted to ensure technical and economic security.

So start trading today (and use our ref code "LUCKYTRADER" to get WL access).

🐵 Yuga Acquires PROOF, Moonbirds

Rumors had swirled for a few months about a potential PROOF and Moonbirds acquisition.

It was no secret that Kevin Rose wanted out.

But we had no idea it would be a buyer this big. And that the move would send ripples through the entire ETH NFT ecosystem.

What Happened?

On Friday afternoon, Yuga broke the news that it had acquired PROOF, including all the NFTs (PROOF Pass, Moonbirds, Oddities, Mythics and Grails).

Key details:

  • The acquisition included all staff, IP, art portfolio and (most importantly) the treasury
  • Kevin Rose will become an advisor
  • Yuga plans to start by bringing Moonbirds into the Otherside

It was a shocking announcement. And the market shook in response.

Market Response

Moonbirds saw the most volatile price action of any of the impact sets.

The floor ran from 1.5 ETH to 2.5 ETH at peak before retracing entirely, running back up to 2, dipping again and then rebounding to 1.9 ETH this AM.

A true rollercoaster example of price action.

PROOF jumped 45% to 2.45 ETH, Oddities +67% to 0.09 and Mythics actually fell 15% to 0.14 ETH.

As for the Yuga sets, it's a bit worse.

  • BAYC at 21.8 ETH (-4.5%)
  • MAYC at 3.91 ETH (-6%)
  • BAKC at 1.13 ETH (-1%)
  • Otherdeeds at 0.38 ETH (-13%)

But it's not due to a lack of caring.

Over 11,000 people tuned in to Saturday morning's special "Coffee with Captain" show to react to the news.

And then Saturday night, the Yuga team held a token-gated call with Bored Ape holders which over 700 people attended.

So how are people feeling about the takeover? Did it make sense?

The Bull Case

While the deal specifics haven't been released, it's believed the Yuga got Moonbirds treasury ($20-$40M) and now gets access to the high-end art market.

They get an influx of cash without having to raise at a lowered valuation. And they get access to some high-caliber web3 employees with PROOF's staff (although not NFT Stats, who announced Friday that he was partying ways with the company).

It makes a lot of sense from a business perspective.

Some believe they are positioning themselves as the "Disney of Web3" by acquiring brands like this and opening up new sectors (i.e. art).

Others disagree.

The Bear Case

Yuga just acquired another 26,000+ NFTs to manage and provide value for, in an ecosystem whose holders already believe they've been diluted enough.

  • Otherdeeds are at 0.38 ETH and basically down only since mint.
  • ApeCoin is at $1.75 ($1B market cap), which is -69% on the year and not pumping alongside everything else in this crypto market.
  • Bored Apes were (briefly) flipped by Pudgy Penguins in floor price on Saturday as they continue a down-only trend since Mando and OSF sold early last year.
  • And Mutants, well they've been flipped by several projects now.

That list doesn't even include Meebits which are holding at 1.1 ETH (1/50 of a Punk) and seemingly neglected.

And while PROOF's GRAILS is widely adored in web3, it's no secret that art is in a bad bear market right now (just ask Squiggles holders), so betting on Yuga becoming an art powerhouse isn't moving the needle any time soon.


One thing is certain - the NFT landscape has seen another massive change.

Yuga continues to flex its powerhouse status, amidst its NFTs losing value in ETH terms by the week.

We'll see if the PROOF assets and/or community will be able to turn that around.

📈 NFT Market Long Weekend Recap

NFTs are booming across chains, and the Yuga acquisition didn't interrupt the rally.

Leaders are in the spotlight on Bitcoin and Solana, but it's the feisty mid-caps leading the way on ETH.

ETH NFT Market

There were 2 major storylines this weekend:

The flappening, where Pudgy's briefly flipped Bored Apes in floor price on Saturday morning before retracing, which came about in the PROOF-acquisition fall out

Mid-tier PFP and web3 gaming surge, with 10 notable projects seeing 25%+ gains on the week.

Here's the quick PFP list:

  • Moonbirds +69% to 1.9 ETH
  • Rektguy +64% to 0.8 ETH
  • Sappy Seals +57% to 1.13 ETH
  • World of Women +31% to 1.17 ETH
  • Kanpai Pandas +26% to 2.6 ETH

In web3 gaming:

  • Parallel Avatars +54% to 1.23 ETH
  • Farm Land by Pixels +40% to 1.72 ETH
  • PX Quest +38% to 0.39 ETH
  • My Pet Hooligan +35% to 0.91 ETH
  • Skyborne Nexian Gems +27% to 1.03 ETH

PFPs and gaming NFTs continue to dominate on ETH and the trend doesn't seem to be slowing down.

It's a similar story on Bitcoin.

Bitcoin NFT Market

This weekend's theme - ETH whales are coming for your Ordinals.

And it looks like 3 projects primarily benefitted.

  • Quantum Cats to 0.244 BTC (+30%)
  • NodeMonkes to 0.188 BTC (+30%)
  • Bitcoin Puppets to 0.068 BTC (+20%)

It seems clear right now that those are the top 3 PFP collections that ETH natives are going after.

And while OMB remains the leader by floor price at 0.74 BTC, it doesn't seem to get the same attention (or volume).

Solana NFT Market

It's Mad Lads time to shine.

Mad Lads are the clear and sole leader right now on SOL, jumping to a 207 SOL floor over the weekend.

Next up is likely Tensorians (holding steady at 80), and then Kanpai Pandas at 65 (though it's a cross-chain project) and Claynos at 35.

All of the other recent movers saw big red, once again showing how fleeting the NFT pumps are on Solana outside of the very top collections.

🚚 What else is happening in NFTs?

Here is the list of other notable headlines from the weekend in NFTs:

💰 Token, Airdrop & Points Tracker

Introducing a brand new section, highlighting any major token or airdrop news from the day.

🌎 Around Crypto and Web3

A few other Crypto and Web3 headlines that caught my eye:

🚀 NFT Total Volume (ETH)

  • Pudgy Penguins (1,987 ETH, 20.75 ETH Floor)
  • BAYC (1,218 ETH, 21.79 ETH)
  • MAYC (934 ETH, 3.9 ETH Floor)
  • Moonbirds (868 ETH, 1.9 ETH)
  • Lil Pudgy's (426 ETH, 2.18 ETH)

📈 NFT Floor Price Increase (ETH)

  • rektguy (28%, 0.8 ETH Floor)
  • CyberKongz Genkai (27%, 0.15 ETH)
  • World of Women (26%, 1.18 ETH)
  • Sappy Seals (24%, 1.14 ETH)
  • Pebbles (23%, 2.65 ETH)

🗓 Upcoming NFT Mints and Reveals

Today is a slower day of new NFT drops, mostly focused in art.

The highlight today is likely the Starknet $STRK token claim for those who are eligible, so make sure not to miss that.

See the full list and dive in for more details with Swizzy's daily mint monitor

  • $STRK claim (7:00 a.m. ET)
  • Screensavers (9:00 a.m. ET)
  • tjo - diaries of compulsive obsession (12:00 p.m. ET)
  • cfw - palette (6:00 p.m. ET)

Enjoy this write-up and/or want to sponsor the Morning Minute? Follow along with me on Twitter @tyler_did_it or reach out via email

 Morning Minute | Yuga Acquires Moonbirds in Blockbuster Acquisition
Yuga Labs Acquires PROOF, Moonbirds
Logan Hitchcock

Yuga Labs acquired PROOF Collective, adding Moonbirds and its other collections to the Yuga Labs ecosystem.  

The Deets

  • Expansive Acquisition: Yuga Labs adds PROOF, including Moonbirds and Oddities, to its portfolio.
  • Unified Vision: The move aligns with Yuga's aim to be web3's main entry point, enhancing its art and community focus.
  • Strategic Leadership Transition: Kevin Rose transitions to an advisor role post-acquisition, ensuring a smooth integration.
  • Community and Innovation: The PROOF team joins Yuga, promising accelerated innovation and broader reach.

The Bulk

Yuga Labs marks another significant milestone by acquiring PROOF Collective. This acquisition not only expands Yuga's artistic and intellectual portfolio but also reinforces its mission to serve as web3's gateway.

Notable PROOF founder Kevin Rose will transition to an advisory position post-acquisition. Other members of the PROOF team will transition into roles at Yuga, helping oversee the Moonbirds collection and its inclusion within Yuga. 

❗Why It Matters

The acquisition signifies a pivotal moment in web3, bringing a once notable and since devalued brand (PROOF) into the holdings of the largest ecosystem in web3 (Yuga Labs). Yuga's ecosystem has slowly shifted from community to gaming, and now it will bring into focus art, which was recently doubled down on by the PROOF ecosystem. 

📊 By the Numbers

Rumblings may have hit the market a bit before the announcement as Moonbirds jumped considerably earlier this week and now are up another 60% to 2.48 ETH.

🎤 Founder Feedback

We're very excited to bring Moonbirds into Otherside. It's the perfect home and future for our collectors. With the PROOF Collective on board, it shows Yuga's commitment to digital fine art, and our combined resources will allow us to innovate faster and reach more people. It's going to be an exciting journey.Kevin Rose, Founder of PROOF

🔜 What's Next?

Following the acquisition, the immediate focus will be on seamlessly merging Moonbirds and other PROOF assets into the Yuga ecosystem, with an emphasis on community engagement and innovative content creation.

For more web3 and NFT news, visit the Lucky Trader newsfeed.

Yuga Labs Acquires PROOF, Moonbirds