Nike .SWOOSH Announces Exclusive Physical Sneakers

Nike .SWOOSH Announces Exclusive Physical Sneakers

Nike .SWOOSH unveiled the Air Force 1 Low "TINAJ," exclusive with .SWOOSH branding and for the digital platform users. 

The Deets

  • Air Force 1's new design features “This Is Not a JPEG” embroidery around the .Swoosh logo.
  • Release date set for Oct. 20 with a retail price of $120. 
  • Exclusive access for .SWOOSH members who've purchased and revealed an Our Force 1 box.
  • Deadline for eligible purchase and reveal: Oct. 16.

The Bulk

Nike .SWOOSH introduced its first physical, the Air Force 1 Low "TINAJ," showcasing unique branding and making a play on web3's attachment to JPEGs. Distinguishing this design is the replacement of the traditional Swoosh logo with the newer .SWOOSH emblem. The embroidery on the heel also reads "This Is Not a JPEG", emphasizing the marraige of physical and digital.

TINAJ will drop on Oct. 20, carrying a retail price of $120, exclusively for .SWOOSH users that have purchased and revealed an OF1 Box by Oct. 16. The sale will have a purchase limit of one per person. 

🎬 Take Action 

Those who hold OF1 boxes but have not revealed must reveal prior to Oct. 16 to be eligible for the TINAJ sale. 

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