Oreo Producer Joins Hedera Council
Mondelēz International joined the Hedera Council to pioneer innovative blockchain solutions for digital transformation and supply chain management.
The Deets
- Global Impact: Mondelēz, maker of Oreo and Cadbury, employs 91,000 worldwide.
- Innovation: Focused on supply chain management and enhanced customer experiences.
- Hedera's Network: Strengthening the decentralized economy with over 30 diverse organizations.
The Bulk
Mondelēz International, a leader in the global food industry, has taken a significant step by joining the Hedera Council, marking a move towards the integration of distributed ledger technology (DLT) within its vast operations. This collaboration underscores Mondelēz's commitment to exploring blockchain solutions, particularly in supply chain management and enhancing customer experiences.
Hedera's network, governed by a group of more than 30 diversified organizations. Mondelēz International's involvement brings a fresh perspective to the council, emphasizing the potential of DLT in addressing retail and consumer goods industry challenges.
🎤 Founder Feedback
We are excited to continue our commitment to digital transformation exploring distributed ledger technologies alongside Hedera. The potential to solve longstanding retail industry challenges for consumer-packaged goods companies and merchants is very compelling.Xiang Xu, Global COE Leader of Digital Strategy and Blockchain at Mondelēz International
🔜 What's Next?
With Mondelēz International's membership, the Hedera Council is set to explore new horizons in DLT applications, promising innovative solutions for the CPG and retail ecosystems. The collaboration with SKUx on digital payment options is just the beginning of a transformative journey in supply chain management and customer service.
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