BREAKING: Yuga Labs Buying 10KTF; Beeple to Become Advisor

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Yuga Labs is acquiring 10KTF collection parent company WENEW, according to a release Monday.

As part of the deal, digital artist Mike Winkelmann, known as Beeple, will join Yuga Labs as an advisor and WENEW CEO Michael FIgge will be Yuga Labs' chief content officer.

“Figge, Beeple, and the WENEW team have found a way to create a captivating serialized story for web3, while also managing to tap into the passion people have for their digital avatars and customization,” said Yuga Labs co-founder Greg Solano in the release. “Storytelling and world-building are foundational at Yuga and I’m thrilled that we get to work with the creative mind hive at WENEW in a much more robust way. The possibilities of what we can do together are endless.”

Details about the acquisition price were not released.

The 10KTF Twitter account posted images of its main character, Wagmi-san, picking up the bottle that most will recognize as the same one Bored Ape Yacht Club's Curtis drinks in the teaser video for the Otherside.

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This is a developing story. Check back for more.

Author Bio

TD Marquis

A veteran journalist and editor with more than a decade's worth of experience, TD helped a small community newspaper in Vermont win a New England Newspaper Association Right to Know Award in 2014. TD helped compile five years' worth of invoices to uncover a long-established practice of small-town government officials paying themselves six figures to do small jobs around town. TD discovered NFTs with Top Shot in 2021 and his first NFTs on ETH were saving two Mooncats. He is now the proud owner of Rowhome #61 and 1,300 other NFTs of questionable value. He also sent 4 ETH to a fake Mekaverse site and wants Lucky Trader readers to avoid the same fate.

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