Cool Cats Teases Macy's Parade Balloon

Cool Cats Teases Macy's Parade Balloon
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Cool Cats showed off its parade balloon, which will make Cool Cats the first-ever NFT collection featured in the 2023 Macy's Thanksgiving Day Parade. 

The Deets

  • First NFT in Parade: Cool Cats won a contest to secure its parade appearance.
  • New Merch: Limited-edition merchandise will be available at Macy's stores and online.
  • Multi-Platform: The Parade will air on NBC and stream on Peacock.

The Bulk

Cool Cats is about to achieve a significant milestone by appearing in the 2023 Macy's Thanksgiving Day Parade, an event watched by millions worldwide. 

The brand secured its parade spot by winning an online contest conducted by Macy's. As part of this ground-breaking appearance, Cool Cats is releasing exclusive, limited-edition merchandise that will be available both online and in 11 Macy's flagship stores. The offerings include a plush Blue Cat and a vinyl collectible, each with digital activation features. New Yorkers will even get an exclusive hoodie at Macy's Herald Square.

Clon, the founder and driving force behind Cool Cats, grew up watching the parade with his grandfather, making this occasion particularly meaningful for him. Now, he has the unique opportunity to see his creations brought to life as enormous, flying balloons—right beside some of the world's most iconic characters.

🎤 Founder Feedback


Personally, the Macy's Thanksgiving Day Parade has always been an important event in my family and it holds a lot of memories. Being able to showcase my artwork alongside some of the world's most recognizable characters is a dream come true.Clon, Founder of Cool Cats

🎬 Take Action

Want to grab some of the exclusive Cool Cats merchandise? Keep an eye out for the drop on Macy's online store and flagship locations.


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