McNuggets® Land Coming to The Sandbox

McNuggets® Land Coming to The Sandbox
In this post

McDonald's Hong Kong is collaborating with The Sandbox, a decentralized virtual gaming world, to create McNuggets® Land, a metaverse playground celebrating the 40th anniversary of Chicken McNuggets.

The Deets

  • Metaverse Experience: Users interact with gaming characters and partake in various mini-games.
  • Digital and Physical Rewards: From a shared SAND prize pool and mystery boxes to 10,000 McNuggets coupons and 365-day free Chicken McNuggets for ten winners in Hong Kong.
  • Access: Only an email account and a one-minute registration are required.

The Bulk

McDonald's Hong Kong embarks on a pioneering collaboration with The Sandbox to create a metaverse playground, aptly named McNuggets® Land. This online haven is designed to celebrate the 40th anniversary of Chicken McNuggets and comes replete with a host of digital and physical rewards.

Users can dive into McNuggets® Land to interact with gaming characters modeled after McDonald's Chicken McNuggets, participate in diverse mini-games, explore a virtual gallery tracing the 40-year history of Chicken McNuggets, and even serve the iconic treat to customers in the virtual world.

At the heart of this interactive digital playground, rewards await participants, including a shared prize pool of 100,000 SAND and mystery boxes. Exclusive for Hong Kong users, there's a shared pool of 10,000 McNuggets coupons and ten winners will enjoy a full year's worth of free Chicken McNuggets.

🎤 Founder Feedback


We're thrilled to collaborate with McDonald's to offer a fun-filled Web3 metaverse game experience to our customers.Sebastien Borget, co-founder and COO of The Sandbox

🎬 Take Action

Experience the joy of the McNuggets® Land by registering through your email and enjoy the interactive games and rewards.


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