Pudgy Toys Arrive in Target

Pudgy Toys Arrive in Target
In this post

Pudgy Penguins' line of Pudgy Toys and Lil Pudgys is now available in select Target retail locations across the country. 

The Deets

  • Each toy includes a QR code to unlock traits and collectibles in Pudgy World, an online game powered by blockchain technology.
  • NFT holders receive IP royalties from toy sales through the OverpassIP licensing platform.
  • Target stores will carry six different Pudgy Toys clip-on plushies, enhancing the brand's retail presence.

📊 By the Numbers

Since its launch, Pudgy Toys have sold over 1 million units and generated $10 million in sales in their first year.

🎤 Founder Feedback

This expansion into Target, a leader in retail innovation, signifies more than just growth; it underscores our drive to widen the Pudgy Penguins community, attracting a diverse new audience to our IPLuca Netz

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