.SWOOSH Launches 'Our Force 1' Bracket Curation Challenge

.SWOOSH Launches 'Our Force 1'  Bracket Curation Challenge
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Nike Web3 platform .SWOOSH announced the launch of its first collection called 'Our Force 1', which will be centered around the iconic AF1 sneaker design and curated through community voting. 

The curation will include two weeks of bracket-style voting, with four categories (Regional, Heritage, Cultural, Innovation) each containing eight head-to-head matchups between AF1 designs. 

Voting opens today for the Regional category, taking place via Instagram Stories (@dotswoosh) and the Nike SNKRS app. Each voting period is open for 24 hours and begins at 9:00 a.m. PST each day. 


  • Nov. 29 — Regional 
  • Nov. 30 — Heritage
  • Dec. 1 — Cultural
  • Dec. 2 — Innovation

Following the voting, the .SWOOSH team will "get to work on the first-ever virtual creations, as curated by you", according to the blog.

For more info on .SWOOSH, check out Lucky Trader's guide to the platform.


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