Pudgy Penguins Toys Now In 2,000 Walmart Stores
Pudgy Penguins toys are now for sale in Walmart, starting with the mainstream entry of Pudgy Toys in 2,000 nationwide stores.
The Deets
- 26 Pudgy Toys sold in 2,000 Walmarts across the US, priced from $2.99-$11.97
- Each Pudgy Toy acts as a portal to Pudgy World, an immersive open-world digital player experience.
- NFT Collaboration: Toys incorporate traits from popular NFT collections like Meebits and DeGods, offering licensing royalties to existing NFT holders.
The Bulk
Pudgy Penguins announced its newest retail venture: Pudgy Toys, now available in 2,000 Walmart stores across the U.S.
Luca Netz, CEO of Pudgy Penguins, emphasized the significance of this partnership: "Merging unique digital experiences with blockchain technology is transforming the toy industry. Walmart's inclusion symbolizes the evolving consumer-brand relationship in the digital age."
Every Pudgy Toy sold in Walmart acts as a key to the digital realm of Pudgy World. Users can immerse themselves in this open-world multiplayer digital experience, by scanning the QR code on the toy's included birth certificate. Scanning the QR enables users to claim specific traits for their digital Pudgy character.
Additionally, the toy designs incorporate traits from globally popular NFT collections like DeGods and Meebits, ensuring existing NFT holders gain licensing royalties for each corresponding toy sold.
๐ค Retail Reacts
Pudgy Penguins bridges our physical and digital play realms. Their innovative approach and pricing align with our commitment to providing Every Day Low pricesBrittany Smith, Walmart US VP of Merchandising
๐ By the Numbers
Three toys will be exclusive to Walmart - two chrome collectible figures inside mystery Igloos and a Blind Box with a Clip-On Plush. Lastly, buying Pudgy Toys will offer consumers the chance to find a golden ticket, which unlocks rare traits for Pudgy World.
๐ฌ Take Action
Those interested can find Pudgy Toys now available in Walmart, and access the Pre-Alpha of Pudgy World accessible at www.PudgyWorld.com.
๐ง Learn More
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