Will Web3 Go to Jared?

Will Web3 Go to Jared?

Notable jeweler, Jared, applied for trademarks pertaining to virtual goods, digital diamonds, gemstones, and other metaverse goods, according to recent filings.

The Deets

According to the filing, the trademark focus is on virtual items, goods, accessories, and technology, including:

  • Downloadable virtual goods
  • Online retail store services rendered in a virtual environment

❗Why It Matters

Last week, reports of Amazon's web3 entrance made the headlines. The entrance of Jared adds to the quickly lengthening list of web2 brands looking for a way to innovate with digital goods in web3.

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